CORPORATE PRACTICE

The Corporate Practice is the cornerstone of KGPR. Our experience will help you develop a wide range of communications and public relations programs. We understand your need for clear, concise, relevant, and effective communications. A company communicates through its actions intentionally and unintentionally and those actions together builds and inspires trust and confidence in a company's brand or weakens its corporate reputation. If your company does not have a corporate communications team, or department, we can build it for you. In fact, you don’t even have to build it because we bring it along with us. Our expertise includes:

Strategic communications planning is the foundation of our client work. We begin everything with do with a plan, a strategic plan, taking into account your organizations communication and business goals based on the current situation and your desired future state or results. The most important thing that a company can do is take the time up front to build a dynamic plan and than execute and adjust based on results, outcomes, and the changing competitive landscape.

Corporate reputation management drives everything we do and every strategy is created with protecting or building the corporate reputation. Reputations are built or destroyed on the strength of people's perceptions. More importantly what key influencers in a given group say about your company can make or break a reputation. We know how to target and reach key influencers that will drive positive perceptions to you and not against you. When NBA All Star Penny Hardaway found himself in a battle to save his reputation we joined the team and helped secure a positive outcome resulting in criminal charges being dropped against him.

Creating highly visible and credible corporate brands through an integrated media relations, community relations, and public affairs strategy that secures a top position in the minds of consumers, customers, and sometime even cities. When USAA decided to expand its operation to Phoenix it needed someone to build its name in the Valley of the Sun. KGPR's president and CEO took on the challenge and within three year of opening its doors, USAA was recognized as the Best Place to Work in the Valley of the Sun.

Executive communications including writing speeches for a corporate forum, annual dinner, or an important employee meeting written carefully with clear messages provides a roadmap for your organization. In fact, we map your executive communications so you can see the clear, consistent threads of key messages carried throughout your organizational structure and communication channels.